Q1 2021 Performance of Top Match 3 Games in Latin America

In the first quarter of 2021, the Match 3 gaming category has shown considerable activity in Latin America. Sensor Tower's data provides us with insights into how the top five games in this genre have performed on a unified platform, combining both iOS and Android metrics.

Candy Crush Saga by King saw a peak in downloads reaching up to 845K in mid-January, followed by a gradual decline to 427K by the end of March. The game maintained a strong revenue trend, starting at around $270K in the last week of December and rising to $315K by the end of March. Weekly active users remained high, with a slight dip from 6.69M to 6.48M over the quarter.

Playrix's Gardenscapes experienced a steady revenue throughout the quarter, hovering around the $250K mark, with a slight increase to $248K in the final week. Downloads showed a declining trend, from 583K in late December to 354K by March's end. The game's weekly active users also saw a gradual decrease from 4.45M to 4.02M.

Another title from Playrix, Homescapes, displayed a similar revenue pattern to Gardenscapes, starting around $200K in December and ending slightly lower at $177K in March. Downloads reached their zenith at 828K in the first week of February before dropping to 494K. The weekly active users count for Homescapes showed a slight end-of-quarter dip, down from 3.65M to 3.98M.

Magic Tavern's Project Makeover showed a varied revenue trend with a peak at $118K in mid-February, concluding the quarter at around $99K. The game's download numbers saw a sharp decline from 1.14M in the first week of January to 350K at the quarter's end. Weekly active users followed a similar trend, starting strong at 1.69M and ending at 1.64M.

Lastly, Zynga Inc.'s Empires & Puzzles: Match 3 RPG showed a more consistent revenue pattern, beginning at $110K in late December and ending at a similar $117K in March. Downloads for the game saw an upward trend in the last week, spiking to 39K from an average of around 25K. Weekly active users experienced a slight increase from 195K at the start of January to 186K at the end of March.

For more detailed insights and data, Sensor Tower provides in-depth analysis and reports on app performance across various regions and platforms.